Director of Content | Net Impact

Director of Content

Aspen Skiing Company

Company Description
Our mission statement is to Live Passionately: Awaken the Spirit, Elevate Community and Honor Place. We are distinguished from others in our belief that our employees should be encouraged to bring this mission to life both personally and professionally, and in a way that is unique to them. Whether it is taking a ski run at lunch, volunteering for a cause close to your heart, or hiking at sunrise, we know our employees are our best ambassadors and our greatest investment.

Job Description

Equal parts creator, dreamer, and doer, our Director of Content is obsessed with creating inspiring, informative, and distilled multi-channel messaging. S(he) is a never satisfied type of person, and will lead excellence, innovation, and execution of a brand at the intersection of recreation, culture, and nature. S(he) will lead a small and growing team of content creators, both internally and externally. His or her work will include every type of asset (photo, video, written word and beyond) across every existing and emerging channel (social, email, web and beyond). Our Director of Content is deeply centered in our brand strategy, and is able to bring it to life in ways that are both consistent and developing. This is a dream job for someone who can harness the infinite power of content to build a world class brand.
Essential Job Functions

• Develop a content strategy for our organization…and then go and execute to it
• Run the daily, weekly, monthly, annual, and perpetual content process
• Innovate constantly in terms of overall channels, features, treatments, types of production, delivery models, and more
• Be both proactive and opportunistic in terms of what is featured on our channels
• Be the editor for content copy, design, and message
• Lead internal and external content creators
• Coordinate Global Marketing & Sales team members across creative, acquisition, sales, and comms; as well as adjacent teams such as sponsorship, events, revenue centers, and more
• Be the internal leader of our tone-of-voice and how it comes to life
• Be a champion for the power of content and creative excellence in our organization
• And let’s not forget…skiing on powder days

• 8+ years of experience in content, production, publishing, journalism, or entertainment related roles
• Demonstrated ability to create a strategy grounded in both creative excellence and data insights, and execute to it
• Deep understanding and recognition of great content, design, and writing
• Demonstrated taste and craft across production work
• Positive, collaborative attitude and drive
• Able to work quickly, strategically prioritize multiple projects, and manage individual and team workloads in a fast-paced environment.
• Demonstrated ability to scale ideas for global deliverables/impact and the resources it takes to implement.
• Proficiency with marketing up and down the funnel
• College degree required.
• Design background preferred.
• Writing background preferred.
• Previous experience in role at an agency or top brand.
• Passion for outdoor sports preferred.

Additional Information
Supervision given and received

Given:  Exercises general supervision over assigned staff. Assigns a variety of routine tasks, sets general expectations of results expected within company’s policies and procedures. Responsibilities include but are not limited to, interviewing, hiring, planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

Received: Works under general supervision of the Creative Director. Receives continuing or individual assignments according to supervisor’s directions and may perform routine tasks. Expectations of the quality, quantity and deadlines are clearly set. Instructions, advice and assistance available as needed. Work is reviewed on demand or during scheduled check-ins.

Work Environment and physical demands
• Ability to reach, crouch, kneel, stand, walk or be on your feet for extended periods of time
• Regularly work in wet, hot and humid conditions for extended periods of time and may be required to walk on slippery and uneven surfaces
• Must be able to frequently lift, push or pull up to 50 lbs. individually or with assistance

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
This job description is designed to indicate the general nature and level of work. It is not designed to contain or be interpreted as a comprehensive list of all duties, responsibilities, and qualifications required of employees assigned to this job. Duties and responsibilities may change at any time with or without notice.

Aspen Skiing Company is an equal opportunity employer.