Three Billion Out of Poverty: Reducing Risk, Expanding Impact
About the Webinar
Innovators frequently fail because they ask too few questions. In this in-depth presentation, you’ll learn how to use the process of Zero-Based Design to ask the right questions of the right people at the outset of the design and planning phase.
Mal Warwick, a veteran entrepreneur, impact investor and co-author with Paul Polak of The Business Solution to Poverty: Designing Products and Services for Three Billion New Customers, will lead you through each step of innovation – from defining the problem to learning from beneficiaries to applying Zero-Based Design principles at each decision point.
You’ll set yourself and your venture on a course to maximize success – and minimize the risk of failure.
Mal Warwick is the co-author with Paul Polak ofThe Business Solution to Poverty: Designing Products and Services for Three Billion New Customers.
A prolific author, entrepreneur, impact investor, and activist, he is one of three partners in the Berkeley-based social enterprise One World Futbol Project.
Mal was a co-founder of Business for Social Responsibility and a former chair of Social Venture Network (SVN). He co-created and served as editor of the SVN Book Series and, with Ben Cohen of Ben & Jerry's, wrote the first book in the series,Values-Driven Business: How to Change the World, Make Money, and Have Fun.